3 x British Hairdresser of the Year

Three-time winner of British Hairdresser of the Year and founder of salon Brooks & Brooks, Sally knows a thing or three about achieving healthy, strong and easy-to-manage hair for her clients, whatever their style of choice.

Sally’s career spans over 25 years and has seen her working internationally, educating and inspiring other hairdressers to be the best version of themselves. Her favourite part of her job? “I am a creative mind so developing fashion, editorials and shows is what keeps me alive,” Sally admits.

“As someone who loves my clients and hair in general, giving my clients the best version of their hair is my priority.

And, as a company, we need to trust that the products we use will always deliver the best results for our clients services.

Fabriq Global Ambassador

“The relationship we have had with Fabriq over the years has grown from performance and trust.

Fabriq treatments give clients the chance to have hair they can manage at home - the hair they’ve always wanted but didn’t think they could have.

At Brooks & Brooks, we never wanted our clients' hair to be straight beyond recognition. We always fought to find a product that helped control the hair in a realistic and manageable way whilst keeping the natural beauty, and so our relationship with Fabriq grew.

The products over the years have just get better. Yes, they were always great, but now we use the products and services on a wider, more diverse client base. For numerous different problems, we can adapt how we use them to tackle so many of our clients' hair issues.

With the revolution of the rebranding of Fabriq, we mainly use the main treatment Reset in a more realistic way to control unmanageable hair, to remove the time pressures of blowdrying and to add condition to otherwise lifeless hair.”

Giving clients the hair they want.

“Obviously, my favourite service is the full monty Reset that transforms the hair just the way a client likes it – BUT, big BUT here, don’t underestimate the power of a Quickfix treatment, probably the most successful treatment we do - the results are amazing for manageability and condition.

I love that I give my clients the hair they’ve always wanted and we are so lucky now as an industry to have products like this available. Thanks, Jez, for your dedication to ultimate hair.

I often hear that hairdressers do not offer this type of service or have tried this or that and don’t love it. If you want to come and see our specialist, Kayleigh, and talk to her, then we can help.

I love hair, and I love the best version of hair – the better the canvas, the more we can paint and style it – it opens doors not just for your clients but for us as the professionals to deliver our magic.”

Confidence in the chair starts with hair that behaves.

Kayleigh Twigg’s career has grown alongside Fabriq. The system was introduced at Brooks & Brooks during the early days of her training, and it quickly became central to how she works with hair.

It was not long before Kayleigh became known in the salon for transformational treatments and controlled, long-lasting results.

“With fine, curly hair myself, I understood the difference Fabriq made straight away. My own styling time dropped from forty minutes to around ten. That level of control changed my relationship with my hair, and I wanted my clients to feel the same.”

Kayleigh works across cutting, colour, blonding and bridal styling, but Fabriq Reset remains one of the most requested parts of her service menu.

“Reset gives clients hair that feels smoother, stronger and easier to manage from the first appointment. The transformation is visible, but the real difference is the confidence it gives my clients.”

Having worked with Fabriq treatments for years, Kayleigh has witnessed all Fabriq’s innovations and developments first hand.

“The original treatment was ground-breaking when I first discovered it in 2009, but it just keep getting better. This latest Enhanced Formula Reset feels incredible in the hair. The control, softness and condition are on another level. Hair feels healthier, styling becomes easier, and clients notice the difference immediately. After I had this treatment myself, a fine-tooth comb glided through effortlessly on my shampooed hair. That’s NEVER happened before. It’s incredible. A dream come true for those of us with frizzy, curly, or coloured hair. Reset makes hair the best version of itself it has ever been and I love being able to give this to my clients too!”

Salon results that continue at home.

Homecare plays a key role in maintaining consistent results between appointments. Kayleigh just loves the Fabriq Safe range, developed to maintain Fabriq treatments and well as maximise colour vibrancy and shine.

“Safe is incredible, it's lightweight but still delivers strength, softness and shine and helps maximise the longevity and performance of both my treatments and colours. What’s not to love?”

Ultimate Oil and the Style range complete her approach to controlled, effortless hair.

Built by hairdressers, for real salon work.

“What I love about Fabriq is that it understands real salon work. The products support stylists, support clients, and make healthy, manageable hair feel achievable for every texture.”

Working across all hair types

Brenda founded Charlemagne’s Salon in Luton in 1990, building it into one of the largest Afro salons across Bedfordshire and Hertfordshire. Today, the salon attracts clients from across the South East and beyond, drawn by a reputation for technical excellence, transformational services and deep expertise in textured hair.

For over 35 years, Brenda has worked across every hair type. European, Asian and Afro-Caribbean textures sit side by side in her chairs. That diversity shaped her philosophy as a stylist and educator.

“Every client deserves hair that feels healthy, controlled and true to them.”

Ongoing education

Continuous education sits at the centre of the salon culture. Brenda has worked internationally as a platform artist and educator, delivering training programmes, demonstrations and seminars across Europe. Sharing practical knowledge with stylists remains one of her greatest passions.

Brenda’s relationship with Fabriq began in 2016 when the brand was known as KeraStraight. The performance quickly stood out.

"What impressed me first was the consistency. The hair felt beautiful, but more importantly, it remained healthy and manageable. That balance matters when you work with many different hair textures."

Fabriq treatments now play a key role in the salon’s service menu. The Fabriq Reset treatment has become a trusted solution for controlling texture, improving condition and making hair easier for clients to manage at home.

"Reset is the best smoothing treatment I have ever worked with. It gives me control, but I can still respect the natural beauty of the hair."

Brenda also values the flexibility within the Fabriq system. Treatments can be tailored to suit different textures, services and client expectations.

Looking after clients in-salon & at-home

Retail is just as important.

"The homecare range allows my clients to protect their results between visits. That continuation from salon to home makes a real difference."

Sharing the love

Today, Brenda shares her experience with other salons through in-salon education and bespoke training sessions, helping stylists refine their technique and deliver reliable, repeatable results.

For her, Fabriq represents something simple.

Performance you can trust. Results clients can feel.

“I love using Fabriq! Brenda has been helping me and my team and has a wealth of knowledge - she is always just a phone call away for advice or anything I need. I’ve followed her guidance, and my team and I have seen amazing results!”

Exceptional Support and Results with Fabriq

Jacqúe Graham from JYG Hair & Beauty

“I began using Fabric products shortly after COVID, and they have been a complete game-changer for my salon. Brenda, the educator, came directly to my salon to provide a full range of product knowledge. I was so impressed by her expertise and the quality of the line that I bought the entire range on the spot, and I’ve been using it exclusively ever since.”

Michelle from Divaz Hair Boutique, Aylesbury

“The results are truly outstanding across the board. I use the Reset Smoothing treatments on all my clients—from Afro hair to European and wavy textures. The shampoos are fantastic, and the Ultimate Oil is a must-have for every hair type.

What really sets this experience apart is Brenda herself. She is always available for advice or to help with any questions. I’ve attended her seminars and even travelled to London to watch her host live demos of the product. If you are looking for a high-performance range backed by a team that genuinely supports your growth as a stylist, I cannot recommend Brenda and the Fabric team enough!”

If you would like to connect with Brenda for education in-person or online, please contact her on 07850 132533

A passion for scalp health & hair loss

Macy Amanda Birnie is a registered trichologist with over eight years of clinical experience and more than twenty years in the hair industry. Scalp health and hair loss are not simply part of her work, they are her passion and drive her every day.

She is deeply committed to helping clients understand their scalp and hair, and just as committed to educating hairdressers so they can recognise early signs of thinning, loss and imbalance with confidence. For Macy, education changes outcomes. It builds trust in the chair and credibility in business.

From the very start

Her journey with Fabriq began when the brand was known as KeraStraight. Working at Trevor Sorbie, she tested countless smoothing systems. Few delivered beyond the first appointment. Fabriq did, the performance was consistent, and vitally, the integrity of the hair remained intact. Clients noticed the difference.

It was when Macy demonstrated the treatments at Salon International that she witnessed for herself the passion behind the formulations, the commitment to performance and the dedication to the client experience and the hair’s long-term health.

When Macy relocated to Chester, bringing Fabriq into her new salon was a non-negotiable. Then, when she opened her trichology clinic, it was the first brand she chose to stock. In a clinical environment, reputation rests on results. She recommends only what she 100% believes in.

A new level

That belief deepened with Soothe.

As a trichologist, Macy is exacting about scalp formulations. Many scalp-focused products calm the skin but leave hair dry, unmanageable and compromised. Soothe impressed her immediately, this was truly different.

“The ingredient profile immediately stood out as thoughtfully formulated, evidence-led, and beautifully balanced. But what impressed me most was the performance. The Soothe Shampoo, Conditioner and Tonic work in harmony to calm irritation, support the scalp barrier and reduce excessive shedding without stripping or dehydrating the hair fibre.

As a trichologist, the inclusion of ingredients gives me enormous confidence when recommending the range. I know I am offering something that will genuinely make a difference.”

She has since used Soothe across a wide spectrum of clients:

Dry, tight scalps

Coarse and textured hair

Bleached and chemically treated hair

Reactive and sensitive skin types

In one case involving Lichen Simplex Chronicus (neurodermatitis), visible redness reduced after the first wash, scaling softened noticeably and the client experienced immediate relief. The hair remained smooth and controlled.

Moments like that matter.

“Fabriq has evolved beautifully over the years from industry-leading smoothing systems to a brand that now fully embraces scalp science and long-term hair health. What has never changed is the integrity behind the formulations and the passion for excellence.”

For Macy, Fabriq represents integrity. Education-led service. Visible results.

For her clients, it means comfort, confidence and Effortless Control for every hair type.

For her business, they mean differentiation. Education-led services. Client loyalty. And the ability to offer solutions not just treatments.

“I am proud to be part of a brand that continues to innovate while keeping the client’s needs at the heart of everything it does. Fabriq doesn’t just create products it creates confidence, for professionals and clients alike.”

Contact: 07904467333

[email protected] 

Growthtrichology.co.uk 

TikTok  Macy, the trichologist 

Insta @Macy_the_trichologist

Healthy hair comes first

Marina Hodgins, owner of Fringe Benefits & Labella in Gloucester, has spent more than 35 years in the hair industry. Her philosophy has stayed constant from day one. Healthy hair comes first.

Consultation, trust and long-term hair health sit at the centre of every service in her salon. Marina believes great results come from understanding what the hair truly needs and delivering treatments that support the hair fibre rather than masking damage.

Her relationship with Fabriq began many years ago when the brand was known as KeraStraight. From the first treatments, the difference was clear.

Fabriq Stands Out

"I’ve seen many products promise miracles over the years. Fabriq stood out because the results were dramatic and honest. The hair improved, my clients could actually see and feel the difference and manage it at home."

Fabriq treatments quickly became part of Marina’s consultation process. Services such as Quick Fix allow her team to tailor treatments based on the balance of moisture and protein each client needs.

"For me, consultation is everything, but once you understand the hair, you see opportunities to transform it. With Fabriq, the results speak for themselves. You see the change immediately, and the hair continues to improve."

Education

Education is another key part of Marina’s work. She regularly supports other stylists and salons in understanding how treatment services can strengthen client loyalty and improve hair health.

"When you confidently recommend something that truly works, your clients trust you. That trust builds long-term relationships."

Two products stand out in Marina’s salon.

The Soothe range, which she recommends for stressed or sensitive scalps, brings calm and comfort while improving condition through the lengths.

And Ultimate Oil, her finishing essential.

"Ultimate Oil is my final touch. It adds shine, softness and protection without ever weighing the hair down."

Life changing

One client moment that still stays with her was a guest who felt her hair was beyond saving. Over-processed, dry, and lacking confidence. She genuinely thought nothing would help.

As soon as her treatment was complete, Marina’s guest looked in the mirror and said, “I feel like me again.”

"That’s why I do this. It’s never just about hair. It’s about confidence."

For Marina, being part of the Fabriq Masters community reflects something simple. Working with products she genuinely believes in.

Connect with Marina  

www.fringe-benefits.co.uk 

@fringebenefitsgloucester/

Crafting Hair. Restoring Confidence. Elevating Standards.

With almost three decades of experience in hairdressing, working across all hair textures, Phebean’s career has been built on one core belief: healthy hair is the foundation of true beauty.

“In 2020, I partnered with Fabriq — a decision that redefined my approach to hair restoration and long-term care. Since then, I have witnessed extraordinary transformations. Not just in the condition of my clients’ hair, but in their confidence, their consistency, and their relationship with their own image.

“Fabriq does not offer temporary results. It rebuilds. It restores. It transforms.’

Where Science Meets Artistry

“The Reset is my signature service. It is more than a treatment — it is a recalibration of the hair’s integrity. Clients experience renewed strength, enhanced shine, and the ability to retain length without compromising health. From there, maintenance becomes seamless, supported by personalised quick-fix treatments that preserve the integrity of the hair between visits.

Ultimate Oil is my finishing ritual. Weightless yet powerful, it seals, protects and perfects. A small amount delivers exceptional impact, the final touch that brings luxury and longevity to every style.

What truly sets Fabriq apart is the continuity between salon and home. Clients leave not only transformed, but equipped. The exclusive homecare range ensures they can maintain professional-level results independently — turning routine into ritual.”

Beyond the Chair

The impact has extended beyond her salon. Phebean now welcome clients from across London and internationally, including Germany — drawn by visible results and consistent excellence. Many arrive after struggling for years, and leave saying something I never take for granted…

“I’ve finally fallen in love with my hair.”

“That transformation, emotional as much as physical, is why I do what I do.”

Looking ahead, her vision reaches beyond borders. With regular visits to Africa, Phebean’s ambition is to share her expertise and educate salons and stylists on how to harness the power of the Fabriq range — not only to elevate hair health, but to elevate businesses.

“Because when hair thrives, confidence follows.”

https://phebehair.com/

Instagram @phebehair